Prada Commits to Using More Sustainable Materials

Prada Commits to Using More Sustainable Materials

Prada is going to launch a new collection of nylon bags made from recycled plastic. Do you like when fashion brands are sustainable?

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Total Votes : 25

Scroll down to see how people across America voted.

Fashion enterprise Prada takes a step back to consider how harmful the creation of nylon is for the planet. They’ve announced that by the end of 2021, they will only be using a recycled nylon known as ECONYL. An Italian company, Aquafil, creates ECONYL from materials that’s been recycled from plastic waste found in oceans, fishing nets and reused textile fibers. On the Prada website they introduce their new project as ”A sustainable line of iconic Prada bag silhouettes executed in unique new regenerated nylon, ECONYL.”

Aquafil’s recycling plant is in Phoenix, Arizona. According to the website, the company reuses the nylon found in trashed carpets and reuses it to create the recycled yarn. Their process is to rescue, regenerate, remake and then reimagine to create their sustainable product. Aquafil says their products are “recycled with no loss of quality.”

“Focusing on innovative materials will allow the company to explore new boundaries of creating design while meeting the demand for ethical products,” said Miuccia Prada, head designer of Prada.

The six items in the Prada Re-Nylon collection are two backpacks, a belt bag, a shoulder bag, travel bag and a tote. The Italian luxury fashion house will also donate a percentage of the sales from the new collection to UNESCO, a project that improves awareness of environmental sustainability.

“This project highlights our continued efforts towards promoting a responsible business,” said Lorenzo Bertelli, Prada Group Head of Marketing and Communication, in a press release. “This collection will allow us to make our contribution and create products without using new resources.”

Prada also announced that they will no longer use fur in their women’s collection as of 2020.

Other luxury fashion brands that have committed to go fur-free are Versace, Michael Kors, Gucci, Tommy Hilfiger, Stella McCartney and Armani.

In a new era, people are starting to care more about their environmental impact. More than just activists are wanting more sustainable products. It used to be after someone is done with an item it was sent off to be never thought about again. Now with information being right at our fingertips, it’s being brought to light that trash doesn’t just disappear. Plastic takes about 1,000 years to decompose.


Here’s how people on the Zip app are weighing in on this all over the country!

Prada is going to launch a new collection of nylon bags made from recycled plastic. Do you like when fashion brands are sustainable?

Totals
33% Ya, amazing
67% Doesn’t matter
Males
33% Ya, amazing
67% Doesn’t matter
Females
34% Ya, amazing
66% Doesn’t matter

Ya, amazing

Doesn’t matter


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